How to Track a Website Custom Audience – Facebook

Posted by Kerry Fitzgibbon

How to add a Facebook Website Custom Audience - retargeting pixel to your website. This little pixel tracks website visitors who are also Facebook users - and builds an audience so you can serve ads to them on Facebook.  This audience is a warm audience so it's easier to market to them as they have already seen your website or offer. If this is useful make sure you like and share. Social Media Strategist Kerry...

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