Boosting a Post

Posted by Kerry Fitzgibbon

aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g/dj1vU1h1bVlXZkxzQQ== How to Boost a post in Facebook and the best way to promote a post in Ads...

Facebook New “Link” Posting Rules for 2015

Posted by Kerry Fitzgibbon

aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g/dj1tVG9aQ0FDbFVfNA== The correct way of doing a post in Facebook to direct people to an external site. Photo posts to exernal websites are getting penalised. This video shows you the correct way to do external link...

Facebook Posting Tips for 2015

Posted by Kerry Fitzgibbon

aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g/dj04R1MxdnZsMlFvUQ== How to switch between your page profile and personal profile on Facebook to post most...

What Facebook Look-a-like Targeting Is, And Why It’s Huge Deal For Remarketers

Posted by Kerry Fitzgibbon

I’m rarely as amazed by ad products as I was when I first started using Facebook’s LookAlike Audience targeting feature. It is a true game changer for not just remarketing, but on an industry level, this changes marketing in general, completely. This, in my opinion, is one of the MOST targeted remarketing that can be done. Let me explain first what it is, then I will jump into why this form of targeting is so...

New Facebook “Call Now” Feature for Local Businesses

Posted by Kerry Fitzgibbon

Facebook has just introduced a new "Call Now" Call-to action-button for local businesses. This new feature will allow businesses to promote their products or services in the newsfeed and have their customers contact them with just a push of a button straight from the advert. So now when you run a local awareness advert in Facebook you have a choice of two Call-To-Actions: Call Now. When a person clicks on the...

How to redirect your customers back to your Website from PayPal

Posted by Kerry Fitzgibbon

So, you just made a sale through PayPal? Awesome. Here's the thing - most business owners see that as the deal finished - I, on the other hand, see it as an opportunity. The normal sales process is this; customer goes to shopping cart - they pick the item they want, press "Buy" (or "Checkout", etc) and then they're taken to PayPal to complete their payment. That's it. What they miss is the fact that it's...

Facebook’s latest News Feed Changes and Impact on Business Pages

Posted by Kerry Fitzgibbon

Post Content that your Fans Like! Yep Facebook is doing it again.... Many of you may be aware that Facebook has been making some major changes to its platform, including ads manager and newsfeed algorithm in a bid for both a better user experience and better business experience. Unfortunately it is hard to please both parties especially in this latest change. Here are the three major changes announced in the...

Training Six: Launching the Business

Posted by Kerry Fitzgibbon

On this webinar, we're covering "Hitting The Button" and starting your promotion. We'll delve into some easy strategies for promoting your offer as well as how to track the results. There's a Q&A session at the end of this training covering many of the common questions. aHR0cHM6Ly93d3cueW91dHViZS5jb20vZW1iZWQvZk9fY01PZDRzVEk= Resources: Click Here to Download a Copy of the Slides (.pptx) Click Here to Access...