Facebook’s latest News Feed Changes and Impact on Business Pages

Posted by Kerry Fitzgibbon

Post Content that your Fans Like! Yep Facebook is doing it again.... Many of you may be aware that Facebook has been making some major changes to its platform, including ads manager and newsfeed algorithm in a bid for both a better user experience and better business experience. Unfortunately it is hard to please both parties especially in this latest change. Here are the three major changes announced in the...

Training Six: Launching the Business

Posted by Kerry Fitzgibbon

On this webinar, we're covering "Hitting The Button" and starting your promotion. We'll delve into some easy strategies for promoting your offer as well as how to track the results. There's a Q&A session at the end of this training covering many of the common questions. aHR0cHM6Ly93d3cueW91dHViZS5jb20vZW1iZWQvZk9fY01PZDRzVEk= Resources: Click Here to Download a Copy of the Slides (.pptx) Click Here to Access...

Training Five: Preparing and Installing the Tracking System

Posted by Kerry Fitzgibbon

On this webinar I will be doing a deep dive into the specific tactics on preparing and installing the tracking system to ensure you understand EXACTLY what you need to do. There's a Q&A session at the end of this training covering many of the common questions. aHR0cHM6Ly93d3cueW91dHViZS5jb20vZW1iZWQvMkY0RXotV21WNTA= Resources: Click Here to Download a Copy of the Slides (.pptx) Click Here to Download the...

Facebook Location Based Targeting

Posted by Kerry Fitzgibbon

OMG Facebook just keeps getting better for businesses!  This latest feature is fantastic for the tourist industry, pretty much anyone who targets tourist in a certain location, amongst other things.So Facebook has always had location based targeting, but now they have just introduced location based targeting segmentation.  You can now choose to target: - Everyone in the location - People who live in the...

Training Four: Preparing the Materials

Posted by Kerry Fitzgibbon

On this webinar I will be running through what web pages need to be set up for a simple remarketing campaign and how to create a simple Facebook Ad to run people to your landing page. There's a Q&A session at the end of this training covering many of the common questions. aHR0cHM6Ly93d3cueW91dHViZS5jb20vZW1iZWQvTTNTM1hfdGlaT1U= Resources: Click Here to Download a Copy of the Slides (.pptx) Click Here to Download the...

Training Three: Creating your Marketing Funnel

Posted by Kerry Fitzgibbon

On this webinar I will be running through setting up your funnel and different list building strategies. This is an important step in the process as this helps you map out your goal and audiences and remarketing plan of attack. There's a Q&A session at the end of this training covering many of the common questions. aHR0cHM6Ly93d3cueW91dHViZS5jb20vZW1iZWQvU3d5d09yQnl6MW8= Resources: Click Here to Download a...

Training Two: Working Out Your Different Audiences

Posted by Kerry Fitzgibbon

On this webinar I will be running through setting up your audience before you start remarketing on Facebook. This is an important set in the process as this helps you establish the different types of audiences you can target to align with your Goal. There's a Q&A session at the end of this training covering many of the common questions. aHR0cHM6Ly93d3cueW91dHViZS5jb20vZW1iZWQvT2RlUFFIMERvN00= *Please note: the...

Training One: Working Out Your Goal

Posted by Kerry Fitzgibbon

On this webinar I will be running through setting up your goals before you start remarketing on Facebook. This is an important set in the process as this helps you establish what's the most important action you want people to take that will give you the biggest impact with the least amount of effort. There's a Q&A session at the end of this training covering many of the common...

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